NOOD premium dog food with beef and vegetables
NOOD premium dog food with beef and vegetables
NOOD premium dog food with beef and vegetables
Superfood for dogs

Dry Dog Food Rich in Beef with Vegetables

  • Glossy Coats
  • Happy Tummies
  • Increased Vitality

With real beef, a healthy dose of fruit and vegetables, plus all the essential vitamins and minerals, this crunchy kibble has more good stuff than you can fetch a stick at. Free shipping over £30.


Not only does real beef mean real tasty, but your best bud's also getting all the zinc and iron it needs to stay fit and healthy. Throw in a bunch of fruit and vegetables like peas, apples, raspberries and blueberries, plus all the essential vitamins and minerals and you've got more good stuff than you can fetch a stick at. Taste buds happy. Immune system happy. Happy days.

Premium ingredients. No pesky fine print. That's just how we roll.

Key Facts

  • Real beef 1st ingredient
  • Packed full of superfoods and prebiotics
  • Formulated with a team of vets and pet nutritionists with over 50 years of experience
  • Suitable for all life stages (including puppies)
  • Free from artificial colours, flavours & preservatives
  • Gluten free

Key Ingredients


Locally sourced from France

Green Pea
Health Benefits

Green Pea to provide vitamin A and vitamin K for overall health and fibre for happy tummies

Apple Extract

Locally sourced from France, The Netherlands

Apple Extract
Health Benefits

Apples are a great source of vitamin C and fibre for pets.


Locally sourced from The Netherlands, Germany & Belgium

Health Benefits

Highly digestible carb that provides energy all day long

Salmon Oil

Locally sourced from Norway

Salmon Oil
Health Benefits

High in omega 3 and 6 fatty acids to support a shiny coat and healthy skin


Locally sourced from France

Health Benefits

Source of flavonoids, antioxidants, and vitamins. It is often added to dog food as a breath freshener or used to soothe the stomach


Locally sourced from the United States

Health Benefits

Raspberries to provide fibre, manganese, and vitamin C. Blueberries are antioxidant-rich fruits that are a great source of essential vitamins and minerals.


Locally sourced from France

Health Benefits

Beef is an excellent source of Zinc, Iron, Selenium and Vitamins B12, B3 and B6

Feeding Guidelines

My dog weighs:
Days 1-3

25% NOOD, 75% Old Brand.

Days 4-6

50% NOOD, 50% Old Brand.

Days 7-9

75% NOOD, 25% Old Brand.

Day 10

100% NOOD

Going NOOD

Usually the best habits are the hardest to start. In order to avoid an upset stomach in sensitive pets we recommend a slow transition to NOOD over 10 days. Simply add a small amount of NOOD to your pet’s previous food, gradually increasing the amount and decreasing their previous food.

Five reasons we think (know) you'll love Nood


Premium pet food without the price tag

Irresistible Taste

Every single recipe contains ethically sourced real meat as the first ingredient, with added fruit & veggies for a taste pets actually love


Nothing to hide here, meat 1st ingredients, superfoods etc


Benefits you can see, backed by vets


Fueling up little motors with the right nutrition for a life of play. Lifes more fun in the NOOD.

Learn more